Free
The whole book on one page.
Appendix A is a wall chart: 37 requirements a healthy free-to-play game meets, and the 36 laws that describe how it is run. Print it. Hang it where the design meetings happen. Every line is checkable against your game today.
PDF, one page, A2 (420 × 594 mm). Scales down to A3 or A4 on an office printer. No email required, nothing to accept, no tracking on the download.
No purchase required, and there never will be. If you never buy the book,
the poster on its own is a good afternoon’s argument with your own design.
What’s on it
- Immersion — identity, playstyles, goals at three horizons
- Game world — persistence, parallel ladders, an endgame
- Economy — balance, exchange, the feeling of possession
- Socialization — presence, private talk, groups by choice
- Monetization — nine tests, starting with “money spent keeps its worth”
- Retention — the welcome back, the mail, the reason to return
- Conflict — pick one of three doors, and build it properly
- Mobile — session length belongs to the player